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The Internet Is The Great Equalizer.
In business specifically, it has leveled the playing field. Anyone can start a money-making online business—anyone with a computer, that is. But here’s the thing: no technical experience is needed. You don’t have to know how to build websites—no programming knowledge is required at all. You can also live anywhere you want, set your own schedule, and work as little or as much as you want, depending on how fast or big you want your business to grow. No business or marketing experience is needed either. It’s a truly democratic medium for entrepreneurship.
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What Do You Need To Start A Business Online?
These days, you don’t need lots of hardware or software. As long as you have a good Internet connection and a computer or tablet, you can rely on the many online service providers that are available to help entrepreneurs just like you.
At the very beginning, what you need are the intangibles:
Roll up your sleeves. You need to be ready to really do some work.
Prepare a marketing strategy. You need to learn how to sell, market, and promote your business online.
Gather your nerve. You need something called gumption, which you can define as ambition, drive, nerve, and so on.
Next, you need an idea for your product or service. Sell something you know and love — something you won’t mind spending hours possibly finding, then listing, describing, and selling. It helps if your items are small and easy to ship, too. You’ll need to find a ready source of such merchandise at wholesale prices so you can resell it for a profit.
Come up with a business name that can also serve as your domain name, which is part of your site’s URL. and are examples of domain names. Your domain name should be just as easy to remember.
Register your domain.
Plan a logo that will express your business’s identity in a single image.
Finally, you’ll need a host, which is the website that will serve as home base for your business. You have a lot of options for the kind of web host you need.
If you want to blog and talk about yourself or your area of expertise, find a host that streamlines the process of using blog software, like WordPress, to design and structure your site.
A good host will help you with Search Engine Optimization (SEO), which helps your business turn up in search results. It might even help you with selling directly to contacts on Facebook.
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